With new products constantly hitting the market, Motorola, who was just purchased by tech giant Lenovo, plans to stay ahead of the pack with wearable technology.
Motorola is currently working on a watch-like wearable device that is short from “ugly,” according to its team. The emphasis is on style. Although Motorola is not known for producing a product that focuses more on look, Motorola is confident enough that their new product will make consumers want to buy it just because of how it looks.
“There are some real user problems [with existing product], such as there is no wearable you want to wear. All of them are extremely ugly,” says Rick Osterloh, the SVP product management of Motorola. Motorola will be launching their “pretty” and “stylish” product later this year.
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