DJ Drama has joined the A&R staff at Atlantic Records. Based in Atlanta, he will be responsible for overseeing projects, artist development for current artists, and bringing in new talent.
“My first two albums as an artist were on Atlantic,” the Philadelphia native said in a statement. “And I’m now looking forward to working with Craig and Julie [Atlantic Chairman/COO] in a new capacity, helping them break the label’s next crop of amazing talent.”
Atlantic CEO/Chairman Craig Kallman also expressed his enthusiasm about the new partnership with the mix tape maven.
“One of the most accomplished DJs and mixtape masters, DJ Drama brings brilliant instincts and consummate skills to our A&R team,” he said. “A hugely influential force in the hip-hop community, I know he’ll be a tremendous asset in signing and developing artists and making amazing records.”
Drama, born Tyree Simmons, first came to national attention as the official DJ for rapper T.I. He went on to gain huge success via the Gangsta Grillz mixtape series. In addition to T.I., DJ Drama’s list of collaborations includes Lil Wayne, OutKast, Pharrell Williams, Rick Ross and Kendrick Lamar, among others. He is currently prepping his fifth album, Quality Street Music 2.
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