Congrats are in order for Big Sean. On March 7, Puma announced Sean’s new position: Global Ambassador and Creative Collaborator. Back in January, Big Sean announced his endorsement move with Puma after five years at Adidas.
As a Global Ambassador, the Detroit rapper will be the face of the next Puma Classics campaign this summer. The sportswear brand will also be supporting Sean’s Sean’s fourth studio, I Decided.
As Creative Collaborator, Sean is working with Puma’s creative team to design an exclusive collection set to release Spring 2018. “His passion for creativity and individuality is very strong,” Puma’s Global Director for Brand Marketing Adam Petrick said in a release. “We’ve already kicked off the design process with Sean and we’re glad to see a fusion of his unique style.”
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