Apple Music have announced a list of artists set to host shows on their forthcoming Beat 1 radio station.
The media giant has signed a gaggle of celebrities to do shows on Beats 1, among them Pharrell Williams, Drake, Dr Dre and even Elton John.
Beats 1, a free Internet radio station from Apple that on Tuesday will begin broadcasting to smartphones and laptops around the world — an experiment, of sorts, to reinvent live radio.
“Apple is the single biggest retailer that the labels have on a global basis,” said Mark Mulligan, a digital media analyst with the firm Midia Research. “Whatever Apple does is crucially important, and that’s why there’s a lot of concern about them getting it right.”
Details are still scarce but we hear Dr. Dre’s show is called “The Pharmacy”.
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